A ‘90s Dream: Polly Pocket’s Giant Airbnb Experience

In a brilliant move that’s sparking excitement among ‘90s kids, Polly Pocket has gone from pocket-sized to super-sized. Mattel, in collaboration with Airbnb, has brought Polly’s iconic world to life in a 42-foot-tall Slumber Party Fun compact, located in Littleton, Massachusetts.

For Polly Pocket’s 35th birthday, this life-sized replica of her tiny universe offers fans the chance to stay in a pastel paradise straight out of their childhood dreams. With overnight stays available from September 12 to 14 for $89 per person—a nod to Polly’s 1989 debut—and daytime experiences through early October, the campaign is a masterclass in blending nostalgia with playful innovation.

The details are as delightful as they are immersive: colourful plastic furniture, Polly’s signature rubber outfits, and a vanity filled with ‘90s hair and nail accessories.  The space invites guests to step back into their childhood memories while creating new ones. 

What stands out most is how Mattel and Airbnb have tapped into the current wave of ‘90s nostalgia, reintroducing Polly Pocket not just as a beloved toy from the past, but as a relevant icon for all ages. This collaboration is a celebration of creativity and the joy of play.

Hats off to Mattel and Airbnb for crafting an experience that’s as savvy as it is magical. 

We’re packing our bags!