CASE STUDY

Close-up of a woman with curly dark hair, gold eye makeup, bold red lipstick, a nose ring, and freckles.
The text 'Lime Crimo' written in black script font on a white background.

Lime Crime, our long-time partner, is a 100% Vegan & Cruelty-Free makeup and hair brand dedicated to inspiring self-expression. For nearly two years, we've collaborated closely, managing their email and SMS marketing while providing graphic design support. Our efforts aim to amplify Lime Crime's message of inclusivity and empowerment, resonating with their diverse audience. By crafting engaging campaigns and visually compelling content, we've contributed to strengthening Lime Crime's brand identity and fostering customer loyalty. This enduring partnership reflects our shared commitment to ethical values and creative innovation in the beauty industry.

EMAIL MARKETING
SMS MARKETING
E-COMMERCE MANAGEMENT

HOW WE HELP:

Advertisement for Freckle Pen with pink background, featuring images of women with various makeup looks emphasizing freckles, and text highlighting product features like effortless application, buildable formula, long-lasting, and cruelty-free. Includes a shop now button and mentions being featured in The Cut.
Two smartphones displaying colorful advertisements for beauty products and sitewide sale promotions.
An advertisement for Electric Slide Eyeshadow Stick, featuring four different makeup looks with colorful eyeshadow and corresponding captions: 'Totally Buggin' with orange, 'OMG' with blue, 'Lets Bounce' with green, and 'Whatever' with purple. The ad promotes a product that applies easily with a built-in brush.
Mobile phone screen displaying a pink advertisement for a cosmetics sale with 50% off bundles, featuring various lipsticks, lip glosses, and a starter kit, along with sales figures and a revenue increase percentage.

+56%

RESULTS

INCREASE IN EMAIL MARKETING REVENUE

+80%

SMS MARKETING REVENUE

150%

INCREASE IN EMAIL RECIPIENTS

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